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An an intuitive UX designer, with an affinity to interact with people sometimes over a cup of coffee, most times by designing smart, simple, and clean solutions for the benefit of the end-customers.

Over the last 4 years, I have come across various opportunities that have helped me visualize and build products and experiences that try to make life a little easier for humankind.

Through my portfolio, you would get to know the way I interweave my passion for ethical design with my UX research capabilities to benefit and empower communities across the globe.

Apart from my work, I truly enjoy exercising and exploring different parts of the world and trying out their palatable cuisines.

I have thoroughly enjoyed every part of my experience discovering the "whys" to the "whats" of design, and now I can't wait to share more about this impeccable journey with you.

Design Journey

Recognition & Experiences

November 2017-November 2020 (3 years)

Fractal Ink Design Consultancy

Entering User Experience Design

Designed experiences for multiple companies ranging from startups, manufacturing companies to financial institutions like Non-Banking Financial Institutions, Local and Global banks.

My Job Role involved -
1. Assisting kickoff workshops with stakeholders
2. Conducting primary and secondary user research
3. Designing user flows and information architecture
4. Creating wireframes and validating them with stakeholders and users 5. Building protoypes
6. Assisting user testing sessions
7. Collaboration with UX researchers, product owners and developers 8. Project Management and Client communication

A Bank in Mauritius via Fractal Ink

Being a sole Product Designer

End to end Digital Transformation of an International payments platform.
In a squad with product owners, business analysts and a team of developers with the bank, I took the responsibility for the UX of the two primary journeys.

June 2017- September 2017 (3 months)

TCS's Digital Impact Square

Interning in a Social Innovation space

I was the key designer in the team, who worked on uplifting & empowering the local self help group businesses enter the urban environment. We conducted interviews with these groups and explored several concepts which would meet their needs.

September 2016- September 2017 (1 year)

Indian School of Design & Innovation

Introduced to Design for Innovation

ISDI introduced me to design thinking & innovation. It was a year full of exciting projects & courses, like,

Design Research Methods,

introduction to service design etc. It was here that I received my first Young Student Womenpreneurship Award for a project named Connecting Dots.

Awarded the Young Women-prenuers Student Award in 2017 at ISDI Parsons, Mumbai by the honorable Governor of Maharashtra, Shri Vidyasagar Rao, for a social impact project named "Connecting Dots" (Co-partner Shikha Verma) aimed at making the experience of viewing a place delightful for the visually impaired.

VIEW PROJECT

Young Women entrepreneur Award

May 2015- September 2016 (1 year & 5 months)

Pineapple Consulting

Creating brands as a Graphic Designer

My role primarily involved defining brand personalities through conducting market research, developing strategies, building visual language and style guides, designing logos and formulating brand nomenclature.

May 2015- September 2016 (1 year & 5 months)

Pineapple Consulting

Communication Design Student

At MIT , I acquired the key design skills and shaped me as a designer. It was here I learnt that Design is a problem solving process and not just aesthetics. It equipped me with tools to think & implement my ideas.